Nowadays we are moving on 80%
on-page activities for good keywords ranking in Google by SEO and also
forgot to some most important factors about
link building like forum posting, directory submission and blog commenting
etc.
Recent days, Matt Cutts share to
us his opinion regarding blog commenting. Which factors we have to follow get
strong back links threw out blog commenting.
If you've ever wondered whether
those links from comments on blogs would hurt or help your SEO strategy, Matt
Cutts is tackling this scenario in his latest webmaster help video from Google.
Google's Webmaster Guidelines
discourage forum signature links but what about links from comments? Is link
building by commenting against Google Webmaster Guidelines? What if it's a
topically relevant site and the comment is meaningful?
Cutts said this is the kind of
thing he does all the time. He often posts comments on blogs, that are
topically relevant, and he links to his own personal blog rather than the
Google webmaster help blog or website.
I leave topically relevant
comments on topically relevant sites all the time. So somebody posts an SEO
conspiracy theory and I'm like, "No, that's not right," I'll show up
and a leave a comment that says, "Here is the pointer that shows this is
not correct," or, "Here's the official word," or something like
that. And I'll just leave a comment with my name, and often even point to my
blog rather than Google's webmaster blog, because I'm just representing myself.
So lots of people do that all the time and it is completely fine.
He does caution that how you
represent yourself in a link can make the difference. He suggested users use
the person only rather than the company name or keyword-rich "name"
to avoid any problems.
The sorts of things that I would
start to worry about is it's better to often leave your name so someone knows
who they are dealing with, rather than "cheap study tutorials" or
"fake driver's license", or whatever the name of your business is,
often that will get a chillier reception than if you show up with your name.
He also warns that blog comments
should not be the main part of your link building strategy. Having a large
portion of those backlinks coming from blog comments, it can raise red flags
with Google.
If you’re primary link building
strategy is to leave comments all over the web, to the degree that you have a
huge fraction of your link portfolio comments, and no real people linking to
you, then at some point that can be considered a link scheme. At a very high
level we reserve the right to take action on any sort of deceptive or
manipulative link schemes that we consider to be distorting or rankings.
But he does reiterate that as you
go about your day shouldn't be a concern.
But if you just doing regular
organic comments and not doing it as an "OK, I have to leave this many
comments a day every single day because that's what I'm doing to build links to
my sites," you should be completely fine and it's not the sort of thing
you should be worried about it all.
As long as you aren't actively
using blog comments as a way to increase your backlink profile significantly,
you are posting on topically relevant blogs, and you aren't using the a spammy
keyword heavy name, but are using your real name instead, you should be fine
and not get penalized.
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